Malaysia - Laws and Regulations
Laws and regulations for SMS in Malaysia
Mobile country code (MCC)
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502
International dialling prefix
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60
Major carriers
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Maxis
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Digi
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Celcom
SMSGlobal supported
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Long Code- Yes
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Short Code- Yes
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Sender ID- No
One-way communication
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Yes
Two-way communication
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Yes, via long code or short code.
Opt-in requirements
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ON keyword must be used to opt-in
Opt-out requirements
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"STOP" or "STOP ALL" / "BATAL" or "BATAL SEMUA" keywords must be included to allow opt-outs.
Message content
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Content relating to the following is not permitted:
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Religion
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Adult themes
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Race
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Gambling
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Promotional traffic is not allowed from 11pm to 7am local time.
""RM0.00"" will prefix each SMS with a length of 153 characters or less. For split messages, ""RM0.00"" would need to be added by the user before the SMS submission.
Message format supported
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Unicode - Yes
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Concatenated messages - Yes
Delivery receipts (DLR) supported
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Yes
Useful regulatory links
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Malaysian Communications and Multimedia Commission - www.skmm.gov.my
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Personal Data Protection Laws - www.pdp.gov.my/images/LAWS_OF_MALAYSIA_PDPA.pdf